Build the World You Want

We don’t just need better products – we need a better system.

What would you swap to help build the world you want?

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The current economic system isn’t broken by accident – it’s designed this way. Many large companies make huge profits while avoiding tax and responsibility, enabled by weak rules and regulation, even when people and the planet are harmed.

Global supply chains are built to cut costs at any price. The result is low pay, unsafe work and exploitation, especially for people with the least power. These aren’t isolated scandals, they’re built into how the system works.

This affects all of us. It drives insecure jobs, rising prices and constant pressure to consume, while wealth and power concentrate at the top. We’re treated as consumers, not citizens with a voice.

Fair Trade shows another system is possible – one built on fair pay, safe work, equality and shared power. To make this the norm, we need collective action: fairer rules, stronger policies, and real support for ethical, community-focused businesses.

Swapping the system means building a fairer future that works for everyone, not just the few.

Feeling Inspired?

The ‘’Swap the System” zine is built by people who want a fairer economy – and that means your ideas, creativity and imagination.

We’re looking for bold, playful, challenging and hopeful contributions that explore what a fairer system could look like. That could be a photo, poem, illustration, cartoon, slogan, collage, short text – or something that doesn’t fit neatly into a box. If it sparks conversation, we want to see it.

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Zine Submissions So Far

Take a look at what others have created and get inspiration for your own submission!

Some big companies make lots of money, pay very little tax and don’t care who gets hurt. A fair system rewards businesses that treat people well, pay their share, and protect the planet.

Many products are made by workers who are paid too little or work in unsafe conditions. Fair Trade means people are paid fairly and treated with respect.

The current system sees people only as consumers and pushes us to buy more and more, even when it harms the planet. A fair system focuses on meeting everyone’s needs, not endless shopping.

Too often, money is taken out of communities and never comes back. A fair system supports businesses that are rooted in their communities and exist to benefit the people who live and work there.

Young people are often told it’s all about personal choices and can be made to feel guilty. Real power is held at the top and change can happen when we work together and push for better rules and systems.

Some brands say they’re “ethical” or “green” but don’t change how they act. A fair system backs real rules and actions that protect people and the environment.

We often don’t see the people who grow or make the products we use every day. Fair Trade puts farmers, workers and makers first - not profits.

The system today focuses on quick profits, even if it causes long-term damage. A fair system cares about the future - for people and the planet.